Should Your Organization Be Structured As A Non-Profit?
Stop the Guesswork And Let Us Guide You Through All of Your Options
1. Pick the right car. 

Nonprofits are like cars, they all drive on the highway but there are many different kinds. There are a LOT of different types of nonprofits (c3, c4, c5, c6, private foundations, orgs with voting members, with non-voting members, with chapters, with affiliates) so be SURE you know what kind of nonprofit you should choose before you start.

2. Not everything that does good in the world needs to be a nonprofit. 

Just because you want to do good deeds doesn’t mean it is automatically supposed to be a charity. Look at Tom's Shoes – they give away a pair of shoes to a child in need with each pair sold. They do good deeds and are still a for-profit company. Make sure you know why you'd chose one over the other.

3. Figure out where you will get funding from. 

Sometimes people think that once they start a nonprofit and get tax exemption money will fall from the sky…but that's not usually how it works. What's your plan for fundraising and what's it going to take to run the organization?

4. Think about what your programming will be – specifically. It's easy to have a 'big idea' but not think about the specifics. Have you put the cart way before the horse? Who cares what the bylaws say about the President's duties or the nominating committee if you don't even have an outline of how you'll actually do stuff…which is information you need to know for your IRS application – hint! : )
5. Find professionals to help you. If you're reading this you probably aren't an expert in nonprofit accounting, policy best practices or IRS tax exempt entity compliance. You don't know what you don't know – as they say. You'll be competing with other nonprofits for every dollar you raise. Make sure you put your best foot forward by finding professionals in law, accounting, HR, insurance, etc. so you present yourselves well.

Free On-Demand Webinar

The Secret Key To Using Social Media To Drive Giving Tuesday Success

Are you ready? Don’t let Giving Tuesday pass you by!

The Secret Key To Using Social Media To Drive Giving Tuesday Success

Are you ready? Don’t let Giving Tuesday pass you by!

Giving Tuesday is one of the biggest community giving days for nonprofits. In 2021, more than $2.5 billion dollars was raised by nonprofits on Giving Tuesday. Don’t let your nonprofit miss out on this giving extravaganza. Join us for this free on-demand webinar and start planning for your best Giving Tuesday to date!


In this webinar, Sharity experts Lisa Brinker and Wayne Veldsman talk about the best practices to make 2021 Giving Tuesday a success! Watch now to learn all about:

Giving Tuesday is one of the biggest community giving days for nonprofits. Join us for this free on-demand webinar to get started preparing for your best Giving Tuesday to date!


Sharity experts Lisa Brinker and Wayne Veldsman will talk about the best practices to make 2021 Giving Tuesday a success! Watch now to learn all about:

  • Ways to coordinate Social Media and other communication tools to maximize Giving Tuesday participation


  • Creating Giving Tuesday SMART asks


  • Getting your team and community involved with Giving Tuesday
  • Ways to coordinate Social Media and other communication tools to maximize Giving Tuesday participation


  • Creating Giving Tuesday SMART asks


  • Getting your team and community involved with Giving Tuesday

Register and Watch Now!

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Who is this webinar for?

Nonprofit Organization's:

Nonprofit Organization's:

  • Executive Management


  • Board Members


  • Fundraising Staff
  • Executive Management


  • Board Members


  • Fundraising Staff

During this free on-demand webinar, you'll learn how to...

Create Giving Tuesday Ask(s)

Optimize Fundraising Potential

Maximize Donor Participation

A few questions for you :
  •  Are you done sifting through the internet trying to read robotic sounding IRS publications and generic Wikipedia entries to (maybe) figure out how to do this legally?
  •  Would you like to spend an hour with an expert and actually get answers to your questions?
  •  Are you ready to learn how to turn your passion, your idea, your legacy into reality?
  •  Are you the kind of person who wants to have it done right?
  •  Did you start working on a startup and then feel totally overwhelmed or ripped off by document services companies that won't answer your questions?
  •  Are you just plain ready to focus on the mission and let someone else do the paperwork?
Trying to sort through everything you need to know is tiring and overwhelming. How do you know which sources are right and whether you even have all the information? 


You're not a tax attorney, accountant or nonprofit governance expert. 


You're excited about the mission and vision you're trying to create. 


What can you do? What can't you do? 


You already know setting things up right in the beginning will save you a lot of time, effort, and legal untangling down the road. This is why taking the time to go through all of your options, with someone that understands how to navigate this journey, can get you started off on the right foot.


Getting through this phase quickly and efficiently can allow you to focus on your mission, and let you do what you set out to do in the first place: solve a problem, create change, and make a difference.

About The Experts

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Lisa Brinker, Sharity Expert on Social Media

Lisa Brinker has worked for multiple nonprofit and for-profit businesses to develop content, create social media strategies, improve supporter retention, and create trustworthy brands. For over nine years, Lisa has been helping groups develop their digital voice and improve their social media. Lisa began her career in journalism and soon discovered that although she loved writing stories, she was looking for more engagement with the information she was sharing. She went on to get her Masters of Arts degree in public relations. She has built nonprofit communications, fundraising, and donor development departments that have shown marked success. Her team was a Social Media Henry Award finalist and the only nonprofit that was in the running for the award. She specializes in social media strategy, brand development, and donor growth.

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Wayne Veldsman, Sharity Digital Growth Expert

Wayne is an accomplished business growth strategist, success coach, and digital entrepreneur. He specializes in helping entrepreneurial-minded individuals to grow both their mindsets and their income, through his digital expertise. After starting his first business in 2014, Wayne successfully launched and scaled a digital marketing agency to a 7-figure valuation before deciding to exit in 2019, to pursue other ventures. Wayne actively works with entrepreneurs and businesses who are looking to take massive action and create drastic changes in their lives.

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Wayne Veldsman, Sharity Digital Growth Expert

Wayne is an accomplished business growth strategist, success coach, and digital entrepreneur. He specializes in helping entrepreneurial-minded individuals to grow both their mindsets and their income, through his digital expertise. After starting his first business in 2014, Wayne successfully launched and scaled a digital marketing agency to a 7-figure valuation before deciding to exit in 2019, to pursue other ventures. Wayne actively works with entrepreneurs and businesses who are looking to take massive action and create drastic changes in their lives.

*THIS IS AN ON-DEMAND WEBINAR THAT YOU WILL BE ABLE TO WATCH IMMEDIATELY UPON REGISTRATION.

*THIS IS AN ON-DEMAND WEBINAR THAT YOU WILL BE ABLE TO WATCH IMMEDIATELY UPON REGISTRATION.